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Marketing that feels easy and works
What is ONE marketing activity that feels EASY and WORKS for your business?

In the work that I do, I often hear “X strategy doesn’t work for me” or “marketing is just hard and confusing” or “I don’t know where to start” or…

Marketing Plan Components: How to Craft Content for An Inbound Marketing Plan
Marketing Plan Components: How to Craft Content for An Inbound Marketing Plan

Are you getting people to your site, just to have them leave it? That’s not doing you any good. Yes, you get a better click-through rate, but your bounce rate…

Everything You Need to Know to Structure an Incredible Lead Nurturing Campaign
Everything You Need to Know to Structure an Incredible Lead Nurturing Campaign

You’ve put out great content and really impressed some of your readers. So much so, they’ve decided to click that little ‘Subscribe’ button to get even further acquainted. While we’re…

The Beginner's Guide on How to Research SEO Keywords
The Beginner’s Guide on How to Research SEO Keywords

You can debate until you’re blue in the face whether keywords are dead or still important for a successful SEO strategy. It comes down to this: search engines still need…

Inbound Marketing Strategies How It Works & Why You Should Use It
Inbound Marketing Strategies: How It Works & Why You Should Use It

You’ve already got a robust marketing strategy, so you might be wondering, “Why do I need to add inbound marketing strategies to my roster?” To illustrate the point, let’s talk…

Customer-Centric Marketing Improves Traction & Sales
Customer-Centric Marketing Improves Traction & Sales

Marketing is NOT about how many times you post on Facebook each week. It’s not about being in ALL the places ALL of the time. It’s not even about how many…

streamline processes increase efficiency
Why Streamlining Processes Improves Business Efficiency

A business process is a routine within which an individual or management follows to attain business goals. The flow of the processes in a business influences its efficiency. Most companies…

increase revenue freelancing
Freelance Ideas: How to Increase Your Revenue When Freelancing

If you’re a freelancer, you probably know all about the struggle to make money. Regardless of whether you’re just starting out or if you’ve established yourself as a freelancer, it…

Out of the Box Aspects That Should Be Included in an SEO Strategy
Out of the Box Aspects That Should Be Included in an SEO Strategy

When you think of your SEO strategy there are a few staples that come to mind; backlinks and content creation are probably two of the biggest. But that doesn’t mean…

digital marketing skills entrepreneurs need
12 Digital Marketing Skills All Entrepreneurs Should Have

Constant changes in the world of digital marketing make it difficult for small businesses and entrepreneurs to keep up with the latest industry trends. Just look at the increasing popularity…

get client marketing for freelancers
How to Get Clients and Market Your Freelance Business

Did you just start a freelance business? This is an exciting journey in your entrepreneurial growth. But all freelance business owners struggle with two challenges during their first years: attracting…

how to do an seo audit
How to Do an SEO Audit On Your Website

How well is your search engine optimisation (SEO) doing? When’s the last time you’ve checked up on your SEO campaigns? In fact, have you ever done so? Chances are you…