Attract. Nurture. Convert.

Content Marketing Workshops

Get the content marketing advice YOU need to move your business forward with purpose
+ start seeing results from your content creation.

I like to keep it simple when it comes to Content Marketing, and truly believe any business can make content work for them with a simple “ANC formula”.  ANC stands for Attract, Nurture and Convert.

I’ve created this easy-to-implement workshop, The ANC of Content Marketing, to give you 90 minutes of robust insights to attract, nurture and convert your audiences using strategically created and published pieces of content.

This is a private digital workshop, for one-on-one guidance and development of a customised strategy.

Why sign up?

There are a gazillion articles out there advising when to post content on which channels. Say, post every Thursday morning at 9:01AM on Facebook for maximum reach. Or share at least one gorgeously curated Instagram post a day, because millennials have short attention span and need to consume content constantly on-the-go.

I am here to tell you that what you are posting is even more important than ‘when’ and ‘on which channel’.

Here’s what we’ll cover in the ANC workshop:

  • How to create content pillars with purpose; that attract, engage and convert customers.
  • How to create a strategic content plan that grows your brand’s authority.
  • How to get likes/comments/shares, and more importantly – how to get the right kind of engagement for the right reasons.
  • How to use the ANC content cycle to your advantage.
Who is this workshop for?

Anyone who has ever wondered what to post on any of their social channels or blogs, and why even bother.

Small business owners and entrepreneurs – I love assisting businesses in growing their online presence.

Content managers or community managers or PR/communications managers who need guidance in getting content to work smarter, not harder.